| value-added p.r. that defines values
A. Larry Ross Communications (ALRC) is a full-service media and public relations agency founded in 1994 to “restore faith in media,” provide “value-added P.R. that defines values” and give Christian messages relevance and meaning in mainstream media.
ALRC assists Christian-focused organizations, associations, ministries and churches in telling their stories through the Christian and secular media in the context of traditional news values.
For more than a decade, ALRC has remained the nation’s most-respected firm in Christian-focused communications. The Agency operates at the intersection of faith and culture, specializing in crossover communications projects and processes emanating from or targeted to the Christian market – both Protestant and Catholic.
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